To become a Qualified Company in the Google Advertising Professionals program, a company must:
- Have a billing and mailing address in a country where company qualification is available.
- Have at least two exam passes associated with your Company account in the Google Advertising Professionals program site.
- Individuals must be qualified under the main company-registered My Client Center account and not their own account. See the requirements for becoming a Qualified Individual.
- Build and maintain the minimum 90-day required total client spend (spend requirements vary by country) for the company's My Client Center account.
- To prove their experience with AdWords, new MCCs must manage accounts that spend on 60 days out of a 90 day period. Once they meet this requirement, they only need to maintain the overall 90-day spend threshold.